The Today Show and Youth Sports

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Bless my wife’s heart, she is always thinking of me.  She records the Today show since she has to be at work early enough that she can’t watch the show.  She noticed last week that the Today show was running a series they called “Changing the Game” about youth sports.  On Friday, they specific topic was about youth sports becoming a big business.  For those of you who read the blog – or follow youth sports, much of the information they provide has been discussed before (see Sean Gregory’s fine Time magazine cover story and previous posts here).  To me, the big deal is that a morning news show like Today is covering youth sports in this way.  Many of us in the industry have been having these discussions for a while now, but the Today show reaches a broader audience – the topics are entering the public consciousness.  More opportunity for those of us interested in ensuring positive experiences for children in youth sports to have conversations with like-minded people who can help.

Published by Chad Millette

I am a father, a husband, a retired Air Force officer, and a dedicated youth recreational sports advocate.

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